During our stay in Tokyo for Nike Designers Tour, Nike presented their pinnacle interpretaion of Nike Sportswear – NSW. The term, NSW, is often misunderstood as the short form for Nike Sportswear, it actually represents the pinnacle collection of Nike Sporstwear apparel. Nike Designers, John Colanna and AK (Atsuyo Kitano) presented their upcoming NSW collection by going through the ideas and innovation behind the upcoming collection.
Next year marks the 20th Anniversary of Nike ACG (All Condition Gear), therefore we see lots of ACG inspired colours like aqua, pink and neon in the upcoming collection. Most pieces are designed to be functional with great aesthetic. They also added some interesting pieces such as the NSW zip pocket shorts and NSW pants that has much Japanese insight to the design. We have selected a few highlight pieces such as the NSW Trench coat, Zip Pocket shorts, NSW tee collection and others.
How do we identify the NSW collection from the Nike Sportswear collection? Simply look out for the black label tag being used on NSW!




