Ever wonder how Radiohead found the exact visual vibe that defined an era? Long before they were experimental music gods, they were kinda stuck in a branding dilemma of sorts. In 1993, "Creep" was a massive hit, but it left the band boxed into typical grunge comparisons and saddled with uninspired promo art. Desperate for a visual reset, frontman Thom Yorke hit up his college art school buddy, Stanley Donwood. That single call sparked a legendary 30-year creative partnership

From a rebellious brand to a respected icon, Jun Takahashi of Undercover has crafted a captivating narrative that unfolds through three emotional plot twists. In this episode of WOTS, we delve into the journey that has transformed a once-underground label into a symbol of innovation and artistry. Each twist reveals the passion and resilience behind the brand's evolution, inviting you to reflect on which moment resonated with you the most.