STYLE-THING

FAMILYMART CONVENIENCE WEAR

Unpacking the Viral Sensation: Familymart Japan Socks You’ve likely scrolled past the iconic Familymart Japan socks on your social feeds, those bold, whimsical designs that seem to scream for attention. But let’s dive deeper—what’s the real scoop behind this fashion phenomenon? These socks aren’t just another trend; they’re a delightful nod to the quirky charm of Japanese culture, perfectly encapsulated in the spirit of the beloved convenience store chain. Born from the ais

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JJ MARKET

Before vintage clothing became a popular content trend, it was deeply rooted in culture. The JJ (Chatuchak) Market played a pivotal role in shaping Thailand's love affair with vintage apparel, offering everything from Made-in-USA deadstock to iconic Levi’s Big E jeans and rock t-shirts that have been weathered by the Thai heat. If you're planning a visit to JJ Market, we have some essential shopping tips that will enhance your experience. Be sure to watch until the end for va

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MILITARY JACKETS

Do you know your military jackets? In this episode of WOTS, we take a quick dive into the 5 most iconic styles of military jackets, exploring their significance and breaking down the key features that define them. Now that you’re informed, which military jacket is your favorite? 🧥

WORD ON THE STREET

NIKE JEWEL STORE RE-OPENING

Nike's Jewel store just reopened today, and it's looking better than ever! If you couldn't make it to the grand reopening, no worries—we've got a bunch of style snaps to share. Seriously, you should swing by and check out the revamped store next time you're at Changi!

STYLE SNAPS

THE OSAKA 5

Before “Made in Japan 🇯🇵” became a symbol of world-class craftsmanship, there were five pioneering brands in Kansai that were rewriting the history of denim 👖 in remarkable ways. These innovative companies not only transformed the fabric itself but also set the stage for a global appreciation of Japanese denim culture. This episode of WOTS dives into The Osaka Five, showcasing how each brand, while distinct in style, shares an unwavering obsession with quality and authenti

WORD ON THE STREET

DENIM JACKETS

A denim jacket is a versatile wardrobe essential that has remained timeless across fashion trends, available in various styles like the classic trucker, oversized, cropped, and embellished designs. The iconic style started with Levi's, as their Type I, Type II, and Type III jackets, each influencing culture throughout the decades. Watch our latest WOTS episode to find out more!

WORD ON THE STREET

LEVI'S BLUE TAB

Modernity meets denim tradition. Join us as we delve into the world of Levi's BLUE TAB™️ - a premium line that redefines everyday wear. Expect elevated silhouettes that reimagine the essence of Levi’s®️ beyond its iconic Red Tab. Would you be adding pieces from BLUE TAB™️ to your wardrobe?

WORD ON THE STREET

PREP IVY

What do Ivy League schools have to do with Japanese menswear? This week on Word on the Street, we dive into Prep Ivy — the campus look that Japan perfected and transformed into the City Boy lifestyle and beyond. The influence of Ivy League fashion can be seen in the meticulous attention to detail and the unique interpretations of classic styles that define Japanese menswear today. From tailored blazers and crisp button-down shirts to the artful layering of accessories, Japane

WORD ON THE STREET

JOE CHIA

Southeast Asia is increasingly making its mark on the world stage, and one of the key figures in this movement is @joechia , who is redefining the concept of going global from Malaysia. With a unique vision and a commitment to showcasing the rich cultural heritage of the region, Joe Chia has transformed his humble beginnings into a remarkable journey of success and innovation. His story serves as an inspiration for many aspiring entrepreneurs and creatives in Southeast Asia,

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FURUGIYA

Stop calling it thrifting — in Japan, the concept of resale has been elevated to an art form, particularly through the unique charm of furugiya 古着屋. These vintage shops are not merely places to find bargains; they represent a rich legacy of fashion and culture, where each piece tells a story and carries history. As you explore our recommended choices, you'll discover the beauty and craftsmanship behind these curated selections. 💡 Bonus tip: If you’re inspired to declutter yo

WORD ON THE STREET

SKINARMA DROPS NEW LINE OF IPHONE 17 CASES

Apple’s iPhone 17 is out and SKINARMA wasted no time dropping a new case lineup that does more than keep your phone scratch-free. The collection pushes their mix of street sensibilities and tech-minded design further, turning an everyday object into something with real presence. Popular classics like SAIDO and HELIO return in rebuilt versions. Chunkier buttons, stronger bumpers, sharper grip stands, even a refreshed magnetic charging ring. The changes are subtle yet make the

ACCESSORIES

WHO IS SK8THING?

Behind the brands you know, there’s a name you should know: SK8thing. From BAPE’s Ape Head to the BBC Arch logo, even hidden fingerprints on Undercover, Neighborhood & WTAPS — he’s the most discreet senpai in Japanese streetwear.

WORD ON THE STREET