WHAT'S ASICS' FORMULA FOR A GREAT COLLAB?
- sthing
- Jul 27
- 1 min read
Updated: Aug 25
Why does ASICS use “Sound Mind, Sound Body” as their tagline?
There’s a reason - and it says a lot about how they approach collaboration. Not just hype. Not just fashion. Something deeper is at play.
Which ASICS collaboration is your favourite?